MSc in Business Analytics (MSBA)
MSC IN BUSINESS ANALYTICS PROGRAM
Introduction:
The MSc in Business Analytics (MSBA) program aims to equip students with a strong foundation in analytical techniques, programming, and data-driven business strategy. The program blends business knowledge with technical training to ensure graduates can effectively analyze complex data and communicate insights that lead to impactful organizational outcomes.
PROGRAM LEARNING OUTCOMES:
Graduates of the MSc in Business Analytics program will be able to:
- Demonstrate knowledge of core business functions and how analytics supports strategic decision-making.
Apply statistical and computational tools to extract insights from structured and unstructured data.
Use R, Python, and SQL to perform data analysis, visualization, and model building.
Evaluate and implement machine learning and AI methods for predictive and prescriptive analytics.
Communicate analytical findings clearly using visual storytelling and dashboards.
Understand and uphold ethical standards, data governance, and privacy principles in analytics practice.
Design and execute an analytics-based research project or industry capstone addressing real-world problems.
Program Structure
The program comprises four semesters over 16 months, with a total of 36 credit hours (27 coursework + 9 dissertation/capstone).
| CODE | COURSE NAME | CREDIT |
| MSBA 101 | Foundations of Business Analytics | 3 |
| MSBA 102 | Introduction to Programming for Analytics (R & Python) | 3 |
| MSBA 103 | Statistics for Analytics with R | 3 |
| MSBA 201 | Big Data Management & SQL for Analytics | 3 |
| MSBA 202 | Marketing Analytics | 3 |
| MSBA 203 | Research Methods, Data Ethics & Reproducibility | 3 |
| MSBA 301 | Data Governance, Privacy & Security | 3 |
| MSBA 302 | Data Visualization, Storytelling & Dashboards | 3 |
| MSBA 303 | AI & Machine Learning for Analytics | 3 |
| MSBA 401 | Supply Chain Analytics | 3 |
| MSFT 699 | Industry Capstone Project or Dissertation | 6 |
Entry Requirements
- A recognized bachelor’s degree in any relevant field.
- Applicants must pass the university’s English proficiency test or provide proof of international English certification (e.g., TOEFL, IELTS).
Duration:
1.5 year (approx. 16 months) = 4 Semesters * 4 months
Program Fees:
- Tuition Fees: $2000 ($100/ Month)
- Registration Fees: $80
Graduation Requirements
Candidates must fulfil the following requirement for graduation to qualify for the degree:
- Satisfactorily completed all the courses and the total number of credit hours specified for the program.
- Obtained a final CGPA of at least 2.67 on completion of the program.
- Paid all fees due to the university.
Grading System
The grading system for all courses is as follows:
| Marks | Grade | Grade Point (GPA) | Meaning |
| 90-100 | A+ | 4.00 | High Distinction |
| 80-89 | A | 3.67 | Distinction |
| 75-79 | A- | 3.33 | Very Good |
| 70-74 | B+ | 3.00 | Good |
| 65-69 | B | 2.67 | Pass |
| 60-64 | B- | 2.33 | |
| 55-59 | C+ | 2.00 | |
| 50-54 | C | 1.67 | |
| Less than 50 | F | 0.0 | Fail |